Attensam: Ostern-Erfolg, Westen-Personalnot – Ein Blick hinter die Kulissen
Hey Leute! Let's talk about Attensam, right? This company, they're killing it in the East, massive success, but struggling like crazy to find staff in the West. It's a wild contrast, and something I've been thinking about a lot lately, especially since I messed up big time trying to recruit for a similar company.
<h3>Meine eigene Panne: Recruiting-Desaster</h3>
I once worked for a smaller construction firm, similar to Attensam in some ways. We were booming, but finding skilled workers? Forget about it! We tried everything: online job boards (Monster, Indeed – the whole shebang), local newspapers, even campus recruiting. Nada. Zilch. We even offered higher salaries than the competition! It was seriously frustrating. I spent weeks crafting the perfect job description, optimizing it for all the right keywords – Bauingenieur, Bauleiter, Hochbau, you name it. I thought I was a recruiting ninja! Turns out, I was more like a recruiting… well, let's just say I wasn't very successful. We lost out on several projects because of our lack of manpower.
The problem? We weren't targeting the right audience. We focused too much on online channels and not enough on building relationships with local trade schools and apprenticeships. It's a major mistake a lot of companies make.
<h3>Warum der Osten Attensam-Erfolg feiert</h3>
Attensam's success in the East? It's complex. But I think a big part of it is access to a readily available and possibly less expensive workforce. Lower competition for talent in some Eastern regions, different wage expectations - all these factors could play a role. This is pure speculation though; I don't have inside information on Attensam's hiring practices. I just know from my experience that location massively impacts recruiting. The construction industry is incredibly localized.
<h3>Der Westen kämpft um Fachkräfte: Was tun?</h3>
The West, on the other hand, is facing a real skills shortage. Think about it: aging workforce, not enough young people entering skilled trades, and intense competition for the available talent. So, what can companies like Attensam (and others!) do?
Hier sind ein paar Ideen, die mir in den Sinn kommen:
- Partnerschaften mit Berufsschulen: Seriously, this is a game-changer. Build relationships, offer apprenticeships, and you create a pipeline of talent. It's a long-term strategy, but it pays off.
- Bessere Vergütung und Benefits: Let's be honest, construction is hard work. Attractive salaries and benefits are essential to attract and retain top talent. Think about offering things beyond just salary – health insurance, retirement plans, paid time off. Stuff that really matters.
- Verbesserung der Arbeitsbedingungen: This is huge. A safe and respectful work environment is key. If workers feel valued, they're more likely to stick around.
Keyword Stuff (für die Suchmaschinen-Optimierung): Attensam, Personalnot, Fachkräftemangel, Bauindustrie, Recruiting, Ostdeutschland, Westdeutschland, Stellenmarkt, Bauingenieur, Bauleiter, Hochbau, Ausbildung, Karriere.
Fazit:
Attensam's situation highlights a critical issue in the German construction industry: the regional disparity in talent acquisition. While their Eastern success is impressive, their Western struggles underscore the need for innovative recruiting strategies. Learn from my mistakes, folks – build those relationships, offer competitive compensation and a great work environment. It's not rocket science, but it takes effort. And trust me, it's way less stressful than trying to fix a recruiting disaster after the fact. Good luck!